Tuesday, March 22, 2016

Setting up your Bazaar Business - Chapter 1 - WHY? (Repost from Facebook)

First published : 12 February 2014 at 18:12
Chapter 1 – Why ?

If you think you’ve understood what a bazaar or flea market is, and developed an interest in participating in one, then read on…

The first few questions we think you should ask yourselves and find out answers to if you want to start a bazaar booth business are:

1) WHY do you want to do it?

The most obvious bottom-line answer from famous internet search engines, and often propagated by flea market organizers is ‘because you have something to sell’.   But of course!

The real question to find an answer to is really:  What are your objectives that you want to achieve?

Some of the answers could be:

a)       To get rid of things that take up storage space, such as:

  1. Your old clothes that are still in good condition
  2. Gifts you received but couldn’t find a use for them
  3. Excess souvenirs you bought for friends during your overseas trips

b)       To give Entrepreneurship a go!

  1. Perhaps you’re looking at a switch from being full time employee to becoming an entrepreneur;
  2. Or a full time home maker looking at ways to monetize some of your free time;


c)       “What do you mean by my objectives? I do this for a living!”

  1. You could be an online / blogshop owner who sees the bazaar as being a perfect complement to your online platform;
  2. Or perhaps you be following and participating in roadshows, flea markets, bazaars on a full time basis as your occupation

d)       To sell and showcase your artisan crafts and products

  1. You have unique handmade crafts that are best introduced to the market through a bazaar environment

e)       To test market a new product you are launching

  1. You are a corporation and have new products that you wish to test at low cost before you invest further into producing them
  2. You would like to conduct consumer research
  3. You have products that are ready to go to market and bazaars is the most appropriate sales channel

 f)        To educate your children

  1. You are parents and want to show the ropes of entrepreneurship to your young children and equip them with useful life skills

g)       To raise funds for your cause

  1. You are a VWO or social enterprise and wish to raise funds for your cause by selling things


So you see, there can be many reasons why anyone would want to sell things in a bazaar!

Thus the VERY VERY first question you should ask yourself really is ‘What are my objectives of taking part in a bazaar?’

Once you have discovered the answer for yourself and you will probably some time and so some soul searching to ponder over this, then get ready and move on to chapter 2,  which will be released in due time.

So what are YOUR reasons?

 An original article by TGIF Bazaars.
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